Taking care of Texans
Direct Deposit
Enroll in Direct Deposit and receive your paycheck up to 2 days earlier.1
Forward-thinking account features
Earn 5% cash back on H‑E‑B brand products2
*Not valid for online purchases at Central Market®, Mi Tienda®, Joe V's Smart Shop®, or through Favor®. No cash back for pharmacy prescriptions, gift cards, restaurants, fuel, car washes, purchases made using digital wallet software rather than presentation of your Debit Card account number, purchases made on the H‑E‑B Go app or at H‑E‑B Go kiosks, or purchases at mobile point-of-sale systems deployed in store.
High-yield optional savings account4
Earn up to 6% Annual Percentage Yield on balances up to $2,000.4*
*After the initial $2,000, it will change to 0.5% APY.4
Short on funds?
With qualifying Direct Deposit, our Purchase Cushion3 may cover you up to $20 if you fall a little short.
(Resolve negative balances within 30 days by adding funds to your account.) Eligibility requirements apply.3
Free cash withdrawals only at H‑E‑B branded ATMs5
Visit the Online Account Center for a list of in-network ATMs.
Manage your money
Add money to your account (with no fees6)
With another debit card7 or from your bank.8
At H‑E‑B stores, either at the Customer Service Center or with one of our checkers.9
Through Mobile Check Capture (fees apply for approved Money in Minutes transactions).10
Text alerts
Enroll in Anytime Alerts™11 to know your balance after every transaction.
Download the H‑E‑B mobile app11
You can add check funds, see your balance and more.
With Mastercard, you get more!
As an H‑E‑B Debit Account cardholder, you have access to a number of benefits designed to protect your purchases and your personal information. To view terms and conditions for these benefits, click here
Cell phone protection coverage12
Protect your cell phone by paying your monthly phone bill with your H‑E‑B Debit Card.
Rideshare protection13
May protect you against lost or stolen items that happened during a trip in a rideshare vehicle, when paying for the rideshare cost with your H‑E‑B Debit Card.
Identity theft services14
ID theft alerts
Help safeguard your personal information online at no extra cost.
Assisted resolution services
Our tool scours the Internet and alerts you if it detects your personal info - credit or debit card, Social Security Number, driver's license or other sensitive data – is being bought or sold online.
Emergency wallet replacement
Experts assist you in quickly cancelling and re-ordering the content of your physical wallet such as social security card, driver's license and more.
SSN trace
Provides you with a report of names and aliases associated with your SSN and will notify you if new names, new spelling of your name, or aliases become associated with your SSN.